Stop putting off the conversation that's costing your home.
For house managers, leads, and owners in senior living. Learn Aaron Hayes's Assess, Connect, Measure method, then practice the real conversation with an AI coach before you walk in the room.
The conversation you keep avoiding is already happening
It's happening in the break room. It's happening in the caregiver who quietly stopped trying. It's happening in the family member who calls you instead of the house manager, and in the turnover you can't explain.
Most leaders in senior living don't avoid conflict because they don't care. They avoid it because they care a lot, they're tired, and nobody ever showed them what to actually say.
Conflict avoided is conflict multiplied. The small thing you let slide on Tuesday becomes the resignation on Friday.
Where this comes from
Aaron Hayes has spent more than 1,000 hours coaching owners, house managers, and caregivers in residential senior living. Across those sessions, the same problems kept coming up: staff who won't hold each other accountable, managers who can't get the words out, owners stuck in the middle, and conversations that "went fine" but changed nothing.
The Art of Conflict is the method Aaron teaches in those rooms, turned into a short course with an AI coach built on his way of thinking.
The method: Assess, Connect, Measure
- Assess. Before you say anything, get clear on what actually happened, what it's costing, and what you want instead. Most bad conversations fail here, before a word is spoken.
- Connect. Open in a way that lowers defenses instead of raising them. Say the hard thing plainly, without making the other person lose face.
- Measure. Agree on what changes, by when, and how you'll both know. Then check back in 48 hours. This is the step almost everyone skips, and it's the one that makes the conversation stick.
Why an AI coach, not just videos
Knowing the steps isn't the hard part. Walking into the room is. Inside the course you can:
- Prepare a real conversation with someone on your team, step by step
- Practice it first. The coach plays the other person, pushes back, and tells you what landed
- Get help right now when a conversation is going sideways
- Run your 48-hour check-in so you know whether it worked
- Break down a conversation that didn't go well, without beating yourself up
The coach uses Aaron's method and real situations from senior living homes. Every story is anonymized: no names of people, homes, or companies, ever.
Who it's for
- House managers and leads who have to correct staff they also work beside every day
- Owners who keep stepping in to fix problems their managers should be handling
- Anyone in a small care home who has said "I'll talk to them next week" more than once
Who it's not for
This isn't legal or HR advice, and it isn't therapy. If a situation involves resident safety, abuse, or anything you're required to report, report it first. The coach will tell you the same thing.
What's included
- 8 short lessons that walk you from why you avoid conflict to handling it when it doesn't work
- The Assess, Connect, Measure method, Aaron's framework from 1,000+ hours of coaching in senior living
- An AI coach that helps you prepare, practice, and debrief real conversations with your team
- Role-play: the coach plays your staff member so you can rehearse before the real thing
- The Hard Conversation Prep Sheet: get clear in 10 minutes before you walk in
- The 48-Hour Check-In Card, so you know whether the conversation actually worked
- Say This, Not That: a phrase bank for openings, pushback, and closing the loop
- Anonymized stories from real care homes, so you see the method in situations like yours
Sold by Aaron Hayes
What's inside
1Start Here2 modules
- 1Lesson 1: Conflict Avoided Is Conflict Multiplied
- 2Lesson 2: Why You Can't Get the Words Out
2The Model: Assess, Connect, Measure3 modules
- 1Lesson 3: Step One, Assess
- 2Lesson 4: Step Two, Connect
- 3Lesson 5: Step Three, Measure
3Using It in Real Life3 modules
- 1Lesson 6: Keep It Small
- 2Lesson 7: Up the Line
- 3Lesson 8: When It Doesn't Work
Plus 3 files, all inside the product.
What this is
This is a course you can talk to.
The lessons are here, and you can read them like any course. But the AI has read all of them too. When something doesn't click, ask. When you're not sure how it applies to you, ask. It answers from Aaron Hayes's material, not from the internet. It's like hiring Aaron Hayes as a coach, without paying thousands of dollars for it.
I need to talk to a staff member and I keep putting it off. Help me get ready.
The Art of Conflict
Good question. Here's what Aaron Hayes teaches about that, and how it fits what you're doing.
This is how learning works now. You don't watch and forget. You ask, you get an answer for your situation, and you use it. That's what makes it stick.
What you can ask
- I need to talk to a staff member and I keep putting it off. Help me get ready.
- Role-play my employee so I can practice. She argues every time I correct her.
- Someone just blew up at me on shift. What do I do right now?
- Run my 48-hour check on a conversation I had this week.
Use it in your own AI app
Buy once, then open The Art of Conflict in the AI app you already use. The instructions and knowledge come with it.
- ClaudeOne click
- ChatGPTPaste once
- CursorOne click
- Claude CodeOne command
- One click connects it to Claude or Cursor. ChatGPT and Claude Code take a single paste.
- Open a chat and The Art of Conflict is already loaded, instructions and knowledge included.
- Using it there costs nothing extra. Your app's own usage still applies.
Questions
Is this just for owners?
No. It's built mostly for house managers and leads, the people who have the most hard conversations. Owners use it too, especially to coach their managers.
How long does the course take?
The eight lessons take about an hour total. Most people use the AI coach again and again, whenever a new conversation comes up.
What does the AI coach actually do?
It helps you prepare a specific conversation, lets you practice it with the coach playing the other person, helps you mid-situation, and walks you through a check-in 48 hours later. It uses Aaron's method and examples from senior living.
Is the AI Aaron?
No. It's a coach built on Aaron's method and teaching. It won't pretend to be him.
Are the stories real?
They're drawn from real coaching situations, with every name, home, company, and town removed or changed.
Can it help with legal, HR, or safety issues?
No. For anything involving resident safety, abuse, or required reporting, follow your state's rules and your own policies first. For legal or HR questions, talk to a professional.
Can I get it for my whole team?
Team access is coming. If you want it for several managers now, reply to your receipt email and we'll set it up.
What if it's not for me?
If you go through the lessons, use the coach on a real conversation, and don't find it useful, email us within 30 days for a full refund.
Refunds
30-day refund. If you go through the course, use the coach on a real conversation, and don't find it useful, email us within 30 days of purchase for a full refund.
Get The Art of Conflict
$97 one time. Ready to chat the moment you sign up.
Aaron Hayes
Built by Aaron Hayes, for the people who keep senior living homes running.